
Promotional Items Customized for Your Station’s Brand
By Bagwell Promotions – Providing Radio Station Promotions to Help Keep Your Stations Top of Mind
Looking to boost your station’s visibility, connect with your audience, and create a lasting impression? At Bagwell Promotions, we specialize in Radio Station Promotions that make your brand shine. Whether you’re an AM talk radio show, an FM music station, or a digital-only broadcaster, we provide custom imprinted promotional items tailored to your needs.
Promotional products are one of the most effective tools for radio stations to engage listeners, increase brand awareness, and generate advertiser interest. From giveaways at remote events and community gatherings to listener appreciation gifts, the correct promotional item can amplify your message and leave a lasting impression.
Why Promotional Items Work for Radio Stations
Unlike fleeting on-air ads, promotional items are tangible reminders of your brand that last. When your logo is on a bumper sticker, T-shirt, or coffee mug, your listeners become brand ambassadors, promoting your station wherever they go. These items also serve as incentives for contests, rewards for loyal listeners, or tools for street teams to engage the public at events.
At Bagwell Promotions, we make it easy to create personalized products that match your station’s voice and style. With thousands of products to choose from, we help radio stations across the country find the perfect promotional items to promote their brand and grow their audience.
Popular Radio Station Promotions
Here are some of the most popular promotional products radio stations use:



Bumper Stickers
A classic radio promo item. Listeners proudly display your call letters and slogan on their vehicles. Available in several colors and sizes. Bumper Stickers are inexpensive, and in some cases, you can tie in a sponsor to cover the cost. Bumper stickers are compatible with just about any format, making online ordering easy.
Radio stations have used bumper stickers for years to build brand awareness, especially during format changes.
Bumper stickers have often become collectors’ items. One guy has collected almost 2,000 radio station bumper stickers. Be sure to send him one of yours. Patrick Garrett also has a collection of radio station bumper stickers and many classics from call letters from the glory days of Top 40 radio.
Case Study: The Power of Bumper Stickers from a Radio Disc Jockey

T-Shirts & Caps
Wearables are great for giveaways and contests. They turn your fans into walking billboards. We have thousands of clothing items that can be embroidered or screen printed with your radio station call letters, logo, or message. Choose from hats, polo shirts, dress shirts, headbands, and scarves. All can be embroidered or imprinted to your specifications. We have one of the largest online apparel selections.
Easy online ordering.

Coffee Mugs & Travel Tumblers
Perfect for morning shows, drinkware is one of the most popular places to brand your radio station. Keep your brand in front of your listeners every day. Everyone drinks something.
We offer a variety of products, including coffee cups and Mugs, Tumblers, Glasses, Bar Accessories, shot Glasses, Wine Glasses, Water Bottles, Stadium Cups, Paper and Disposable Cups, Can Coolers, and Koozies. These make great Radio Station Promotions.

Contests & Sweepstakes
Our toy giveaway sweepstakes can help you sell more advertising. Many of our radio station clients offer these traffic-building promotions to their retail clients in exchange for a more extensive advertising schedule.
Toys, an entry box, entry blanks, and promo material are included in everything you need for a successful promotion.
This program is available on Valentine’s Day, Easter, Summer, Back-to-School, Halloween, and Christmas.

Imprinted Bags
We offer a wide selection of Imprinted Promotional Bags for every event, ranging from standard plastic bags to unique seasonal options for Halloween, Easter, and Christmas.
Include your station logo and your clients’ logos for added value.
Our promotional bags are available in a variety of styles and colors, and are reasonably priced.
Bagwell Promotions has a perfect bag for your event, from small door hanger bags to larger bags. Now, full-color plastic bags are reasonably priced in low quantities.


Make A Statement With Special Shaped Ink Pens
No matter your format, we have a shaped ink pen that will set your radio station apart.
Have your salespeople give these to clients and prospects; everyone will talk about your station. You can also use them for listener promotions.
From music-shaped, animal-shaped, state-shaped, or patriotic, one of these pens will fit your format.

Gift Baskets and Boxes
Need a gift for your customers or employees? We have hundreds of food baskets, boxes, and other business gifts perfect for any occasion, not just the holidays. Thank that new client with a special gift. Our food gifts come with complete customization of your radio station logo, name, or message on the box or ribbon. We can even ship directly to your recipient.
Don’t See What You Are Looking For Here?
Please view our current featured items at Bagwell Promotions.
You may search for a Specific Item in Our Online Catalog by entering a term in the search bar at the top right of this page.
Contact one of our customer service representatives at Bagwell Promotions.
Features of Our Radio Station Promotions
✔ Full Customization – Your logo, call letters, frequency, and slogan are printed on each item
✔ Low Minimum Orders – Perfect for small campaigns or niche promotions
✔ Fast Turnaround – Rush options available when you’re up against a deadline
✔ Budget-Friendly Options – Thousands of products under $1
✔ Marketing Expertise – We help you select the best items for your goals
✔ Nationwide Shipping – We deliver anywhere in the U.S.
Frequently Asked Questions
Q1: What’s the best promo item for a morning radio show?
A: Coffee mugs and travel tumblers are ideal for morning shows. They connect with your listeners’ daily habits and provide long-term exposure as they’re used daily.
Q2: Can I use promotional items for contests or giveaways?
A: Absolutely! Promo items are perfect for giveaways, on-air contests, or social media promotions. They’re a great way to boost listener engagement and create excitement.
Q3: What’s a cost-effective option for street teams or remotes?
A: Bumper stickers, keychains, and stadium cups are inexpensive yet effective marketing tools. They’re easy to hand out and carry in bulk.
Q4: Can you help design my promotional items?
A: Yes! We offer design assistance to ensure your items look professional and on-brand. Send us your logo and message, and we’ll handle the rest.
Q5: How quickly can I expect to receive my order?
A: Most orders ship within 7–10 business days, but we offer rush services for those who need them sooner. Just let us know your deadline, and we’ll make it happen.
Let Bagwell Promotions Boost Your Brand
Regarding Radio Station Promotions, Bagwell Promotions is your trusted partner. We’ve worked with stations of all sizes—from local community stations to regional networks—helping them engage with their listeners and effectively promote their brands.
With thousands of promotional products and decades of experience, we’ll help you find the perfect blend of items that align with your audience, budget, and brand voice. Whether you’re at a county fair, hosting a live broadcast, or running an online contest, we’ve got the promotional tools to make your station stand out.

Why Promotional Items Work for Radio Stations